Plain answers to the questions buyers actually ask.

A full-time CMO costs $250K+ all-in and takes 90 days to ramp. An agency executes tactics but doesn't own outcomes. A fractional CMO is a senior operator embedded in your growth motion — strategy AND execution — for a fraction of the cost, with no 90-day ramp. We're already operators, not consultants pretending to be operators.

Project-based engagements (single deliverable like a HubSpot migration or demand gen audit) start at 4 weeks. Fractional consulting typically runs 90 days minimum so we can actually move pipeline numbers. Automation retainers go month-to-month after a 60-day onboarding sprint.

Strategy, build, and operate. We don't bill separately for 'discovery' phases. Phase 1 (Diagnostic, weeks 1–2) is included. Phase 2 (Build, weeks 3–6) ships campaign architecture, lifecycle programs, CRM cleanup, automation workflows, dashboards. Phase 3 (Operate) is weekly sprint cadence, experiments, and pipeline review loops. Specific deliverables depend on your engagement model.

Ad spend (you pay platforms directly). Paid tooling licenses (HubSpot, Marketo, Outreach, etc. — we work in your seat). Creative production over 8 hours/month (we partner with our design network and pass through at cost). Sales team management. Anything outside marketing ops, demand gen, lifecycle, or RevOps.

Work with them. We embed alongside your in-house team — typically reporting to the CEO or VP Marketing — to amplify what they already do well. Most clients keep their team intact; we add senior operator capacity where it's missing.

Three engagement models: Quick Wins (project-based, $5K–$15K), Growth Engine (fractional consulting, $7K–$18K/mo), Enterprise (full fractional CMO + execution pod, $15K–$30K/mo). All USD, all transparent. See the Engagements page for ranges and scope.

North America (Canada + US), Southeast Asia, and Australia. Operators have shipped in Toronto, Bay Area, NYC, London, Singapore, and Sydney. We work async-first — most engagements never need a single timezone-stretching standup.

Yes. Any engagement can be paused or cancelled with 14 days' written notice. No 'locked-in 12-month contract' theater. If we're not moving the pipeline numbers, you shouldn't be paying us.

You do. Everything we build — playbooks, dashboards, workflows, content, lists, automation — is yours. We retain rights to anonymize and aggregate learnings for our own writing, but never your brand, data, or clients.

Median client outcomes (across the last 7 engagements): 2–3× pipeline velocity in 90 days, 40–60% lift in MQL→SQL conversion, and 30–50% reduction in marketing-sourced CAC. Specific outcomes are tied to the engagement model and starting state. Case studies show real numbers — see /case-studies/.

Days, not weeks. Once we've aligned on scope and signed, kickoff happens within 5 business days. The Phase 1 Diagnostic delivers in week 2. We don't do month-long 'onboarding' phases.

A senior marketing operator with 7+ years in B2B SaaS or fintech, vetted by Aman, who owns your engagement end-to-end. No layered team of juniors learning on your dime, no account managers between you and the work. You get direct access.